I’m a brand marketing and communications leader with deep experience designing creative solutions for purpose-driven organizations. As a strategic creative, I’ve always been a systems thinker and approach challenges with deep curiosity, long before it was lauded as design thinking. I believe in the impact of human-centric solutions and that gaining insight and reiterating is as important as a sound strategy.
I’ve helped the Maryland Food Bank grow exponentially through strategic campaigns, building multi-channel user journeys, and deepening brand affinity through thoughtful content strategy and storytelling. I also led a B2B SaaS product developed to help hunger-relief organizations have a greater impact in their communities.
Most recently I led strategic planning and the integration of communications and marketing, development, and events teams at Pasa Sustainable Agriculture.
Areas of Expertise
Marketing Strategy and Execution
Brand and Engagement Strategy
Cross-Functional Leadership
Strategic Communications
Change Management